Monday, June 10, 2013

The Kinks - Sunny Afternoon

Always one of my favorite Kinks' songs since it came out. I've never seen this video before, but apparently it was released with the song in 1966. The video itself is a fascinating artifact: the irony of the lyrics mentioning "a sunny afternoon in the summertime" while they're standing in snow and Ray's breath is visible in the cold; the instruments (a Fender acoustic, Gibson Flying V, and Gibson bass) that would make a vintage-instrument fancier drool; the simple fact that it exists, since such promos were rare at the time, and the glory days of music videos were a decade and a half in the future. In the end, however, what matters is the song, and it's a good un.






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